News

How to Build a Clientele for Your Eyelash Extension Business

  As eyelash extensions grow more popular, the pool of licensed estheticians and lash technicians grows ever-wider. More and more people are offering lash extensions every single day. How will you get people to try YOUR eyelash extensions? Potential clients might currently be loyal to a sub-standard technician, or interested in eyelash extensions but not sure where to look first. You want clients to find you and decide you’re worth booking. Some of these clients may prefer to bounce around - choosing cheap groupons, random referrals, or promotions to decide where they go next for their next set of eyelash...

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Eyebrow Extensions vs. 3D Eyebrow Sculpting

  The world of eyebrows has changed rapidly in the past 5 years. Overplucked, thin, pencil-drawn eyebrows are a thing of the past. People are welcoming thick, dark, arched brows with open arms. For those of us who are scared of the tweezers or the sting of waxing, this is great news. For others with naturally thin, light, or overplucked brows this can be a challenge. If you have tiny or blonde brows, how can you keep up with this trend? If you have follicle damage or hair loss in your eyebrows is there anything you can do? Are people...

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Why Every Lash Artist Should Get a Nano-Mister

  As a lash technician your primary concern is giving your clients beautiful, full eyelash extensions in the most comfortable way possible. There are a lot of lash technicians out there, and some may charge less than you do. The way you will win and retain clients is by providing a higher quality service in the least invasive way. If you can provide the service efficiently and leave your client with a feeling of comfort and luxury it will pay off - big time. You have probably already done everything you can to make your studio or salon comfortable. Cushy...

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Eyelashes and Allergies

  Getting eyelash extensions can be intimidating to a lot of people. “You’re going to GLUE things to my EYE?” There’s something so vulnerable about laying in a chair with your eyes closed while a technician slowly sticks lashes a millimeter away from your eyelid. Yet the results are gorgeous! Eyelash extensions might sound a little scary or high-maintenance, but actually they are very simple, very safe and a very easy way to get some huge wow factor into your look (while actually making your daily routine faster and easier!). Eyelash extensions are great for anyone and everyone, even people...

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Keeping Clients Comfortable during their Eyelash Appointment

  For women who get eyelash or brow extensions, those appointments are treasured time. They schedule regular appointments with you and rarely miss or go too long between fills because the service you’re providing them is important. They are willing to block out hours at a time to come see you, once a month or even more! Lash extensions are a priority to them, so it’s critical that as a lash technician you respect that and make your clients a priority. This means providing the best possible service and keeping your clients happy and comfortable. Comfort can be challenging, especially...

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